Product development cycles are pretty standard. Do all you can to develop something – like a pair of chinos, release them into the wild, assess market acceptance, evaluate customer feedback, and adjust. The new team at Duck Head has done just that – especially as it relates to the recently released Gold School chinos. Remember, the *new* Gold Schools aren’t meant to turn back the clock, but rather update an iconic pair of chinos to 2018 standards.
Duck Head recognizes that the label is a sticking point. So, they want to give you a label. I’m serious: all you have to do is ask for one here, and they’ll send you a big yellow label for the back of your Duck Heads.
“The team at Duck Head grew up wearing Duck Heads too. Our early focus is to rebuild distribution through local independent retailers in the South and East. Conversations with those retailers has driven the conception of the Gold School Chino. By no means are we finished building today’s Duck Head. Fabrication, branding, it’s all on the table. This will be a shared journey with all Duck Head fans.”
Want to learn a little more about the Duck Head label? Here’s some history from Dave Basehart:
Click here to get your Duck Head label.